A considerable part of your online marketing success depends on your website design. And to stay updated about the latest web design trends is essential.
Akin to Google algorithm, there are some modifications in the domain of web designing as well. Hence, it’s necessary to stay updated with the best practices.
A site that appeared all classy and chic at the beginning of 2018 might end up looking jaded by the time the year ends. Hence, it’s crucial to understand the difference between an industry trend and a fad. You can’t be changing your website design every year.
Therefore, it’s necessary to finalize a website design template that will last for many years, so that you don’t have to spend so often. Also, if your website layout keeps changing, your audience will lose connection with you.
2018 has a couple of months to go! The next year will go big on providing the best user experience. Hence, the website design trends should put emphasize on aspects like mobile payout, speed, attractive but simple designs and many more.
If you want to reach out to a professional service provider, you can log online and browse through NJ SEO and other similar websites to get more knowledge.
If yours is a start-up venture, then you can’t proceed with website design if you aren’t aware of the latest mobile development trends that are to follow. The essential patterns are as follows:
Do you have any idea how much time a potential client is willing to spend on you, for you to create a first impression? The answer is not more than three seconds. As humans we are impatient. And this habit also defines our online browsing patterns.
Based on the studies and research, about 50% of users expect a website to get uploaded between two to three seconds. If it delays, the user will bounce back to another site.
A good-looking website will always be appealing! But if the information, design, and pictures on the site are heavy, which affects its speed; it will have a detrimental impact on the user experience.
Furthermore, today there’s something called the Google Speed Update that has been deciding on website ranks in search engine results depending on its fast uploading times. The other search engines like Yahoo and Bing are all set to follow this rule.
All points towards one thing – Your website should upload fast. Hence, expert web designers can’t just depend on their developer to translate their idea and thought into a good-looking website.
Instead, they’re searching for such a website developer who can help the site rank well and upload within three seconds. Speed today has become a basic website designing pattern.
Speed has been one of the essential criteria with which Google evaluates a website. It was in 2015 that mobile search had surpassed the entire desktop searches. It makes mobile search one of the critical search criteria around the globe.
Keeping this in mind, Google has modified its ways in indexing the website. Today, Google emphasizes on the mobile sites more than the places which aren’t mobile friendly.
The mobile sites have gained prominence over the desktop sites. Hence, today it’s no wonder that the mobile first template for website design is a significant trend. And it is radically altering the way websites have been fundamentally designed. Earlier the norm was that a site would get designed for either a laptop or desktop device.
And a mobile responsive website design was an add-on. Today, the mobile first design trend is the opposite. Here the mobile user gets the primary onus. Today, web designers need to ensure that a website should open in mobile, desktop, laptop and tablet devices alike.
Furthermore, giving importance to a mobile-first design isn’t only about implementing smart SEO (Search Engine Optimization) tactics. However, the visual impact is what will improve the over user experience in the site. It’s going to be one of the critical trends that web designers will have to consider for some time now.
Last year that is 2017 saw developers and designers developing clean, clean and straightforward sites for seamless mobile performances. And since then, the number of mobile searches has increased. Today, the mobile-first trend is a necessity and no more just an option. The websites that are heavy with images load very slowly and disappoint the users.
On the other hand, minimalist, clean or flat designs get marked by a website that loads fast. It is also trendy for a few more reasons. First and foremost, both the desktop browsers and mobile users can experience sites that load fast. And secondly, they have increased SEO value.
Furthermore, a flat website design also enables a website to complete a wide range of speed requirements that the search engines need today. It’s the same reason why a flat website design has gradually gained prominence and will be important even in 2019.
It’s important to know that flat design is not something where everything gets minimized to a two-dimension frame. The primary objective is all about utility, usability and minimalistic design. It’s one of the smart web design aesthetics that stays away from clutter.
Instead, it offers a complete focus on the crucial aspects of a website. By making use of vibrant shades, crisp and clean edges, and many open spaces – the flat website design distracts from the standard template and is refreshing in its way.
Last but not least; minimalism doesn’t indicate that flat design is boring. On the other hand, it brings to view and experience something different, engaging as well as eye-catching.
In the years to come, the web design trends will focus on anything that breaks the normal thinking! It has to be entirely out of the box. Today, asymmetrical design and broken grids are gradually leaving their imprint all over the web design vertical in a significant way. And other than minimalistic design, many designers are standing up for striking, fresh website design that includes broken layouts.
Talk of asymmetrical layouts and broken grids and people would know that you are referring to grid systems that have been in use for many years. Simply put, a grid system enables a designer to retain consistency and alignment directly at a moment when they are adding in content such as copy, headlines, calls to action, images and the like. It is essential to retain a grid structure as a basic pattern while keeping symmetry as well.
However, not resorting to a grid has led to what many call distracting designs that keeps the user from getting focused on the crucial aspects of the page. Additionally, broken networks and asymmetry have been gaining prominence.
Furthermore, today ace web designers can attain all these by smartly and cautiously breaking away from the grid layout. Instead, they have been creating a hierarchy with a planned asymmetry.
And the usage of the different placements, making layers with various textures and colors, making use of white space, repeating the uneven patterns and using typography creatively – it all develops a sense of depth and understanding in web designing, that’s lacking from the grid-dependent patterns.
Today, minimalism and speed are vital trends that have been coming up repeatedly regarding web design trends for the future years. It is one of the crucial reasons why a single page design trend, which is also, called the page-less design becoming prominent.
Simply put, unique page design is a descriptive title. Simply put, it indicates websites that has a single page rather than several service page than various service blog articles or pages, that get arranged decently, under the guidance of a siloed hierarchy.
If you take a tradition SEO and online marketing perspective, it might appear to be an error. As it might be difficult to rank for a specific set of keywords without content and pages that are usually present.
Also, it won’t be easy to master several other new age SEO processes. It might be challenging to make use of specific SEO tactics on a page-less design. And it is precisely where the consequences fall away.
We have already established that fast, flat designed, simple, clean, uncluttered websites are preferred by the search engines today. It is because downloading the same on mobile devices is fast. Furthermore, a pageless design format has less of all things which might make the website slow.
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